Delete a Member Profile

You may need to delete a Member Profile if, for example, a Member calls and requests that their data be deleted in accordance with data compliance requirements.

When a Member Profile is deleted, all of their Member Attributes and Activity records are deleted. Once this data is deleted, it is unrecoverable. If this Member later decides they want to re-enroll in your loyalty program, they will need to create a brand new Profile; none of their old data from their old Profile can be used.

Note: For more information on deleting Member Profiles, including alternate methods of deleting Members, please see GDPR / CCPA Member Profile Deletion.

As an alternative to the permanent delete function, the Deactivate feature lets you make a Profile inactive, but still retain the Member's data. Deactivated Profiles can also later be reactivated. Please see Deactivate or Reactivate a Member Profile for more information.

To delete a Member Profile:

1. Select Members from the top navigation bar, then select CSR > People from the side navigation menu. The People screen is displayed.

2. On the People screen, search for and select the desired Member (see Search for a Member for more information). The Member Profile screen is displayed with the Summary tab selected by default.

3. Within the header section of the screen, click More > Delete Member.

4. A confirmation dialog box is displayed; click Confirm.